5 Tips for a Positive Attitude at Craft Shows I’m writing in the middle of Christmas craft fair season. It is November 17th and Christmas is still a month away. This is after the big Fall fair in Rock Creek, BC, Canada, and the small community Christmas craft fairs are starting up. Doing so many …
Build a Solid Foundation for your Sales
In our consumer society it is easy to imagine that sales just happen. But is that true? Actually most sales rely on a relationship between you (as the consumer) and the company (as the seller). When I was growing up in Castlegar, BC, I would go to West’s Department store. The prices were similar to …
Cash Box – 5 Tips on Handling Cash
How to play it safe with cash. Handling a cash box at a trade show, farmers’ market, or craft fair is a fairly straight forward idea. You have cash so that you can make change with people buying your products. Follow these 5 tips and keeping your cash and making change will be easy. 1. …
Trade Show Checklist
Trade Show – Checklist I just got back from a trade show in Vancouver. I wasn’t selling my turnings nor was I in charge of the booth. I was helping out. I realized that there are so many things to bring when you are at an event, trying to sell your products, or just give …
Sales Receipt – What to Record
You have just sold three bowls and a wine bottle stopper. Having wrapped each item carefully you are now looking at a blank sales receipt and thinking… What information do you need to record on your sales? I found this a challenging question and I came up with a few surprising answers. 6 Pieces of …
Sales Training for the Artisan
Craft Fair Selling I’m sure you’ve experienced this. I certainly have. You are standing in your booth at an art show and a customer walks in. The customer looks at your products but doesn’t say anything or look at anything in particular. Your throat goes a bit dry. Your palms get sweaty. What do you …
5 Reasons That Appearance Matters
Our business was fibre. We had wool hats, angora mitts, silk scarves and turned fibre tools. Handmade and artisan designed and crafted. At a craft market you wore clothes that showed off your goods. Clean jeans or dress pants, of course. How about a hand spun, hand knit, one-of-a-kind sweater? What would be better than …
Why You Need a Business Page on Facebook
Often I go to Facebook to find other wood turners and can’t find them, because they have set their personal timeline as their Facebook business page. Unfortunately, fans cannot be accumulated on a personal timeline and to interact with my fellow woodturner, I need to send a friend request, or subscribe to their personal timeline. …
7 Mistakes that Kill Sales at the Show
Another season of Christmas Fairs is over. Did you go? Were you selling? Craft shows are a great opportunity to connect with customers. It is a thrill to see the determined stride of a familiar face that recognizes your booth and is incoming for a purchase. It is easy to do the same thing year …
